• This investigation shows only  less than 2% online music consumer never use music search engine, and nearly 70% investigation object use it every week.
• There are only 3% online music consumer never pay attention to music news, but 30% pay attention frequently, this Proves that the online music consumer has Intense demand to music media’s guidance and the recommendation.
• 50% consumers already never or seldom buy CD, only 12% consumers still frequently to purchase CD.
• Only 33% consumers are willing to pay for music mp3, but the most important reason for this is they could not find the free origin.
• 72% and 46% consumers expressed that separately has not participated in music live in recent a half year and one year.

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