The 2008 Digital Music Survey
- This investigation shows only less than 2% online music consumer never use music search engine, and nearly 70% investigation object use it every week.
- There are only 3% online music consumer never pay attention to music news, but 30% pay attention frequently, this Proves that the online music consumer has Intense demand to music media’s guidance and the recommendation.
- 50% consumers already never or seldom buy CD, only 12% consumers still frequently to purchase CD.
- Only 33% consumers are willing to pay for music mp3, but the most important reason for this is they could not find the free origin.
- 72% and 46% consumers expressed that separately has not participated in music live in recent a half year and one year.
Filed by Terry at July 23rd, 2008 under Report